Valid Alex and Alexa (now Babyshop) discount codes for Nov 2025

We have 7 verified promo codes to help you save big today

Average 4 out of 5 stars.

30% Off Discount Code at Alex and Alexa (now Babyshop)

Last used: 12 hours ago

Shared by Oliver

10% Off Your First Order at Alex and Alexa (now Babyshop) When You Subscribe

Last used: yesterday

Shared by Oliver

Alex and Alexa (now Babyshop) Clearance: Up to 70% Off Hundreds of Kids’ Items

Last used: yesterday

Shared by Oliver

Up to 70% Off Winter Wardrobe at Alex and Alexa (now Babyshop)

Last used: yesterday

Shared by Jordan

Alex and Alexa (now Babyshop): Save Up to 50% on Toys & Bikes This Christmas

Last used: 3 hours ago

Shared by Oliver

Alex and Alexa (now Babyshop) Fall Essentials: Up to 30% Off Seasonal Favourites

Last used: 10 hours ago

Shared by Amelia

Designer Kidswear Sale at Alex and Alexa (now Babyshop) - Fresh Reductions Across Clothing, Shoes and Accessories

Last used: 1 hour ago

Shared by Charles

Older Alex and Alexa (now Babyshop) Vouchers

People have reported these codes may not work. They may still be worth trying.

20% Discount Code for Outerwear and Knitwear at Alex and Alexa (now Babyshop)

15% Discount Code for Alex and Alexa (now Babyshop) on New-Season Kidswear

Alex and Alexa (now Babyshop) Discount Code for Extra 5% Off Top Brands

Free Delivery Discount Code at Alex and Alexa (now Babyshop)

12% Discount Code for Alex and Alexa (now Babyshop) on Baby Gear and Strollers

15% Discount Code at Alex and Alexa (now Babyshop)

Alex and Alexa (now Babyshop) Discount Code: 25% Off Selected Lines

Extra 10% Discount Code for Alex and Alexa (now Babyshop)

20% Discount Code at Alex and Alexa (now Babyshop) for Full-Price Fashion

Get 15% Discount Code for First Order at Alex and Alexa (now Babyshop)

About Alex and Alexa (now Babyshop)

Alex and Alexa, now operating as Babyshop, is a UK retailer focused on premium children's fashion and essentials. The store has always offered a curated selection of high-quality clothing, footwear, and gear for babies and children up to approximately ten years old. You'll typically find a range of European brands, such as Kuling, Reima, and Mini Rodini, covering everything from stylish everyday outfits to practical outerwear like raincoats and winter boots. Many customers often search for an Alex and Alexa (now Babyshop) discount code or Babyshop promo code when looking to purchase, aiming for a better deal on these quality items for their little ones.

Recent Alex and Alexa (now Babyshop) Updates

The latest checks by our expert shopping team

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Today's Active Voucher Codes

🏷 Codes	1
🛍️ Offers	6
Total	7

Editor's Pick

We've evaluated all 1 discount codes against our money saving criteria. We think "30% Off" is the best code today.

How to find and use Alex and Alexa (now Babyshop) discounts

Looking for an alexandalexa.com discount code or a babyshop.com promo code? Finding savings for quality children's wear, now under the Babyshop umbrella, is quite straightforward for shoppers in the UK.

One of the most reliable ways to get a discount is by signing up for the retailer's email newsletter. You'll often receive an immediate welcome offer, perhaps 10% or 15% off your first order. Beyond that initial saving, subscribers typically get early access to sales, exclusive promotions, and updates on new arrivals sent directly to their inbox.

Regularly checking the official Babyshop website (formerly alexandalexa.com) is also a good habit. They frequently run sales, particularly in their 'Outlet' or 'Clearance' sections, where you can find items with significant reductions, sometimes up to 70% or 80% off. Keep an eye out for seasonal events like Black Friday or end-of-season clearances too.

Social media can be another useful source. Follow Babyshop's official channels for announcements about flash sales, new promotions, or even occasional direct discount code releases. While user-submitted codes found on forums or other websites can sometimes appear, they might be expired, single-use, or region-specific, so they aren't always reliable.

When you do find an alexandalexa.com promo code or a Babyshop code, using it is simple. During the checkout process, there will be a designated box, usually labelled 'Discount Code' or 'Promo Code'. Just paste your code there and click 'Apply' to see your savings before completing the purchase.

Things to know about Alex and Alexa (now Babyshop)

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You can often find Alex and Alexa (now Babyshop) discount codes on voucher websites or by checking the Babyshop website directly. Babyshop tends to release new promo codes quite regularly, sometimes around 33 each month. Signing up for the Babyshop email newsletter is also a good way to get exclusive offers and potentially a first-order discount. Don't forget to check their 'Clearance' or 'Outlet' sections for ongoing sales, which can offer significant savings even without a specific code.

Applying an Alex and Alexa (now Babyshop) promo code is generally straightforward. Once you've added your desired items to your shopping bag, head to the cart page. You should see a section or dropdown box labelled something like "Use a promotion code" or "Discount code". Enter your Alex and Alexa (now Babyshop) discount code into this box and click "Apply code" or a similar button. If the code is valid, the discount should then be reflected in your order total before you proceed to checkout.

Yes, there usually are some conditions to keep in mind when using an Alex and Alexa (now Babyshop) discount code. Often, these codes cannot be combined with other promotions or discounts already running on the site. They typically have an expiration date, so it's a good idea to check when the code is valid until. Some promo codes might also only apply to specific products, brands, or categories, so always read the fine print associated with the code.

Regarding free delivery, Alex and Alexa (now Babyshop) previously offered free UPS Standard delivery to the UK for orders over £99.99, and free UPS Express delivery for orders over £50. It's worth checking the current Babyshop website for their latest delivery thresholds as these can sometimes change. Generally, if your order meets the minimum spend for free delivery *after* a discount code has been applied, you should still qualify for free shipping. However, always confirm the specific terms on the Babyshop site, as some promotions might have different rules.

What to buy at Alex and Alexa (now Babyshop)

Children's Apparel

A diverse selection of premium clothing, from newborn essentials like rompers and bodysuits to stylish outfits for older children, including everyday wear and specialized items.

Baby Gear & Travel

Essential items for new parents and growing families including strollers, pushchairs, and car seats. Accessories like baby carriers and high chairs are also available for smoother outings.

Nursery Essentials

Supplies nursery furniture and decor such as cribs, bassinets, changing tables, and bedding sets to create a welcoming and cozy environment for little ones.

Footwear

A collection of footwear ranging from a baby's first shoes to durable options for active children, including trainers, boots, and sandals from popular brands.

Toys & Gifts

A range of toys and gift items perfect for development and entertainment, including educational toys, plush animals, activity gyms, and gift sets for special occasions.

Money-saving tips at Alex and Alexa (now Babyshop)

Dive into the Clearance Section

Babyshop has a clearance section where you can often find some excellent deals on hundreds of items. It's a prime spot to snag outerwear, clothing, shoes, and accessories from previous collections with discounts sometimes up to 70% off. Keep an eye out for these 'hidden gems' if you're after an Alex and Alexa (now Babyshop) discount code without needing a specific promotion.

Sign Up for Email Updates

A common trick to unlock savings is subscribing to their newsletter. While specific current offers for new sign-ups aren't always publicised, many retailers use email to send out exclusive Alex and Alexa (now Babyshop) promo codes, sales alerts, and special deals directly to subscribers. It's a good way to be in the know.

Keep an Eye on Seasonal Sales

Beyond the regular clearance, Babyshop often runs seasonal promotions, like 'Fall Essentials' sales. Timing your purchases around these events can lead to significant savings on various categories. Look out for these broader sales periods to get more for your money on premium children's wear.

Look for Loyalty or Rewards Programmes

Some baby retailers offer loyalty or rewards programmes where you can earn points or exclusive benefits with your purchases. While it's always worth checking if Babyshop has a current programme, these sorts of schemes can sometimes lead to special Alex and Alexa (now Babyshop) discount codes or rewards down the line for frequent shoppers.